A Blog about Produce & Food Marketing

A Blog about Produce & Food MarketingDavid del Pino2018-12-06T17:22:27+00:00

Should we marry our customers?

Read now
What if everything that we know about the consumption of fruits and vegetables was misleading?

Read now
Everything I like is expensive, fattening or gets you drunk

Read now
A New Fresh Fruits & Vegetables Value Chain

Read now
Who is Vani Hari? And why should it matter to you?

Read now
Redefining the "Value" of Fruit and Vegetables

Read now
Small Farmers will Disappear

Read now
The Miracle of Medium-Sized Farmers (the Mittelstand of Spanish intensive agriculture)

Read now
The Total Madness of Horticulture (a very personal story)

Read now
The War of Retail Differentiation fought with Fruits and Vegetables

Read now
The Troubling Image of the Organic Production of fruits and vegetables

Read now
Smuggling of Fruit and Vegetables

Read now
Paradigm Shift on Fresh Fruit and Vegetables

Read now
Waving goodbye to Granada La Palma

Read now
Building my (our) future

Read now
We will no longer compete against each other

Read now
Why is it bad news that “UGLY” fruit and vegetables are sold?

Read now
FUD (Fear, Uncertainty and Doubt)

Read now
The Danger of Traceability (trace-ability)

Read now
The Produce Business explained with 3 Formulae

Read now
A Perfect Quality in Fresh Produce

Read now
Towards the Total Retailer

Read now
Agriculture and the Future of Humanity changed last October 18th

Read now
A Very Personal Christmas Letter (A Year Has Passed)

Read now
A Price Floor in the Produce Business

Read now

Latest

A Price Floor in the Produce Business
Gallery
A Price Floor in the Produce Business

The Blog

A Price Floor in the Produce Business

David del Pino2018-12-11T15:41:29+00:00January 8, 2018|

When faced with life's unfairness we all ask ourselves why [...]

A Very Personal Christmas Letter (A Year Has Passed)
A Very Personal Christmas Letter (A Year Has Passed)

The Blog

A Very Personal Christmas Letter (A Year Has Passed)

David del Pino2018-12-11T15:41:56+00:00November 22, 2017|

Christmas is a time of joy, a time to spend [...]

Agriculture and the Future of Humanity changed last October 18th
Gallery
Agriculture and the Future of Humanity changed last October 18th

The Blog

Agriculture and the Future of Humanity changed last October 18th

David del Pino2018-12-11T15:42:13+00:00November 10, 2017|

Last October 18th, Agriculture, as we know it today, changed [...]

Towards the Total Retailer
Gallery
Towards the Total Retailer

The Blog

Towards the Total Retailer

David del Pino2018-12-11T15:43:12+00:00October 24, 2017|

The Internet phenomenon has been dramatic for many businesses and [...]

Videos

9Jun, 16

ANDALUCÍA, La Huerta Europea
Gallery
ANDALUCÍA, La Huerta Europea

Videos

ANDALUCÍA, La Huerta Europea

David del Pino2018-12-11T15:48:01+00:00June 9, 2016|0 Comments

Documental de la productora CEDECOM y Canal Sur en el [...]

3Nov, 14

¿Qué es behavioral economics?
Gallery
¿Qué es behavioral economics?

Videos

¿Qué es behavioral economics?

David del Pino2018-12-11T15:47:21+00:00November 3, 2014|0 Comments

El famoso profesor de Duke University, Dan Ariely, explica en [...]

4Sep, 15

The Vegetables who talks
Gallery
The Vegetables who talks

Videos

The Vegetables who talks

David del Pino2018-12-11T15:47:03+00:00September 4, 2015|0 Comments

Segundo vídeo de Japón que subo en el Blog. Ahora los [...]

7Apr, 15

So God Made a Farmer
Gallery
So God Made a Farmer

Videos

So God Made a Farmer

David del Pino2018-12-11T15:46:05+00:00April 7, 2015|0 Comments

Inspiradísimo vídeo - anuncio exhibido con motivo de la Super [...]